sweet zombie jesus! how do you get that suit? 0.o
It was the special gift for everyone who went to BlizzCon this year. Wish I had one.
Apparently, they're also selling for $200-300 on ebay right now.
More pics: http://www.wowinsider.com/photos/murloc-suit/
Also, you can find some video of it on YouTube or wherever. It truly is a sight to see.
Ok, here's the vid. I got curious again and looked it up myself.